7 Meteoric Rise Stories of Tokenomics Championed by Social Media Powerhouses

2. Reddit's Community Points - Fostering User Engagement

Reddit embarked on a significant exploration of tokenomics with its "Community Points" initiative, notably rolling out tokens like MOONs for the r/CryptoCurrency subreddit and BRICKs for r/FortNiteBR. These were ERC-20 tokens built on the Ethereum blockchain (later migrating to Arbitrum networks for scalability), designed to reward users for their quality posts and comments within specific communities.